Bailey & Company Advises Elevate Eyecare on Its Growth Capital Investment from Bison Capital

August 28, 2025 | News

Nashville, TN: (August 28, 2025) Bailey & Company announced today that it served as the exclusive financial advisor to Elevate Eyecare, a leading optometry operator dedicated to delivering high-quality, personalized vision care, on its growth capital investment from Bison Capital, a Los Angeles-based growth capital investor in middle market companies.

As the largest independent medical optometry platform, Elevate Eyecare is dedicated to delivering high-quality, personalized vision care. With more than 100 optometrists and 80 company-owned locations across the U.S., Elevate Eyecare provides comprehensive medical and retail optometry services, including eye exams, contact lens and eyeglass fittings, treatment for common and chronic eye conditions, and more.  

“At Elevate Eyecare, we believe that delivering exceptional patient care starts with empowering the people who provide it,” said Brad Messinger, CEO and Founder of Elevate Eyecare. “Our collaboration with Bailey & Company followed a similar path – achieving a successful outcome as a result of a well-managed transaction process coordinated by an empowered and exceptional team.”

“We are honored to have worked with the exceptional leadership at Elevate Eyecare,” said James Metcalf, managing director at Bailey & Company. “The company is well-positioned for its next horizon, and the combination of a strong leadership team and a growth-oriented strategic investing partner creates momentum for the future.”

“Elevate Eyecare is a strong growth platform, and this transaction is an important outcome in the optometry sector of the broader physician practice management (PPM) ecosystem,” said Phillip Knotts, managing director at Bailey & Company. “I look forward to monitoring the continued progress of Elevate Eyecare as it continues to scale its sophisticated systems and operational infrastructure.”

CONTACT INFORMATION

James Metcalf - Bailey & Company

James Metcalf

Co-Head of Healthcare Services

Phillip Knotts - Bailey & Company

Phillip Knotts

Managing Director

ABOUT BAILEY & COMPANY

Bailey & Company is a Nashville-based merchant banking platform focused on middle market healthcare companies in the healthcare services, healthcare technology, payer services, and pharma services & life sciences sectors. As one of the largest independent, sector-focused investment banking and investing platforms in the country, Bailey & Company supports strong management teams that have built scalable platforms by providing strategic insights, world-class advice, and access to one of the most diverse networks of industry experts. For more information see: www.bnco.com

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